Element Brand Packaging

Element Brand Clothing is my concept for an environmentally responsible clothing brand that uses only recycled paper, leather, and metal for packaging. The jeans would be hand stitched and the parts and other products would be made in sustainably powered factories. This project was made for a Package Graphics course at RISD and the only stipulation was that it had to utilize E-flute corrugate board.

Element Brand is a play on the periodic table of elements. Each element name would be a collection of products that would be styled to match with any other product in that collection and each collection would be fitted to different body types.